Naming Things Is Hard: A Developer's Guide to Good Names
A practical guide for developers on naming variables, functions, booleans, services and branches so code stays readable, reviewable and easy to change.
There are only two hard things in computer science: cache invalidation and naming things. We cover the second one, and we want engineers, founders and writers who can make the rest of tech clearer too.
A human editor reads every draft and works with you on it. You get sharper writing, not just a publish button.
Every guest post carries your name, your role and a short bio with a link to your site or profile.
We sit where naming meets technology: AI assistants, developer tools, products and the words we use to build them.
Your post sits beside 32 hand-written name lists and roughly 7,300 names that readers come back to.
Pieces that connect to naming get priority: naming AI products and features, developer naming conventions, product and brand naming, microcopy. Strong writing on any topic above is still welcome.
Posts written to rank rather than to be read. Unedited AI output. Thin reviews of websites or tools. Press releases dressed up as articles. Anything about gambling, adult content, CBD, payday lending or crypto schemes.
Up to two relevant links in the body, plus one in your author bio. Every link is reviewed for relevance and marked up according to search engine guidelines. Paid placements are labelled Sponsored.
Tech & AI is our editorial focus: There are only two hard things in computer science: cache invalidation and naming things. We cover the second one, and the tools, products and code that need names. Posts there sit beside our own guides and reviews and are linked from the section front. Explainers takes well-written pieces on any other topic. It has its own listing and is deliberately kept separate from the rest of the site. Pitches should say which section they are for.
Email editor@gigglename.com with the subject "Guest post pitch: [working title]", or use the form. Include links to two things you have written.
Thanks! Your pitch is in. We will reply, usually within a week.
Yes. We publish guest posts on technology and AI from engineers, founders, researchers and writers. Pieces that connect to naming get priority, because that is what GiggleName is about, but strong tech writing on any topic below is welcome.
AI & machine learning, LLMs & AI tools, Developer tools & workflows, SaaS & startups, Product & brand naming, UX writing & microcopy, Data & privacy, Tech culture. If your idea sits next to one of these, pitch it anyway.
Usually 1,000 to 2,000 words. Long enough to be specific and useful, short enough that every paragraph earns its place.
AI-assisted drafting is fine. Unedited AI output is not. Tell us if you used AI substantially, make sure every claim is one you can stand behind, and bring the experience a model cannot: what you built, what broke and what you learned.
Links in contributed articles carry rel="nofollow", and paid placements are labelled Sponsored with links marked rel="sponsored", as search engines require for paid links. We would rather be honest about that up front than have it surprise you later.
Tech and AI pieces go in the Tech & AI section, which is where our editorial focus and internal links are. Pieces on other topics go in Explainers, a separate section for plain-English explainers on anything. It is kept apart from the rest of the site on purpose, so say which you are pitching for.
No. Reviews are staff-written, never sponsored and never for sale. A sponsored article about your product is possible and is labelled as sponsored; a review is not.
Yes, for products and services relevant to tech and AI readers. Sponsored posts go through the same editorial review, are clearly labelled, and name the sponsor.
We reply to every pitch, usually within a week. Accepted drafts are typically edited and published within two to three weeks.
The bar we hold guest posts to.
A practical guide for developers on naming variables, functions, booleans, services and branches so code stays readable, reviewable and easy to change.
A naming guide for founders, PMs and marketers launching an AI assistant, agent or startup: how to stand out, set honest expectations and test names early.